Director, Engineering Analytics

Company Description

Publicis Media Exchange (PMX) is the global media platform for Publicis Groupe (Euronext Paris FR , CAC 40). PMX is an omnichannel activation powerhouse that drives smart application of investment through leveraging scale, marketplace innovation, deeper partnerships and intelligence. PMX is at the forefront of the converging marketplace executing data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.

Job Description

The Director of Analytics Engineering will be responsible for leading the Analytics development team in producing media reporting tools that solve key business needs with a focus on scale and automation. The successful candidate will lead a small team of developers that are responsible for a reporting platform that ensures clients’ digital investments are as efficient as possible across programmatic, search and social. The reporting suite draws from a big data platform that covers the digital investment footprint of Publicis Media clients. This role’s primary focus is to lead analytics development efforts while collaborating on development initiatives with Product Management, Solutions Enablement, agency and client directly to generate insights that elevate our client services and solve our clients’ most pressing marketing needs. The Director is an experienced and dynamic individual who possesses a combination of strong development, analytic, problem solving, and professional communication skills. The role requires the ability to proactively identify opportunities to leverage data and technology to solve business problems as well as coordinate the Analytics team efforts in producing well-designed BI features and reporting products.

Responsibilities

Strategic Leadership: Keep abreast of industry trends around advanced analytics and business intelligence. Identify opportunities to leverage new technologies or methodologies to improve analytics capabilities. Uncover and understand the needs and challenges of our clients; address these through business analysis, recommendations, and ongoing consultation based on our unique information services and ability to assess markets, customers, competitors, and prospects. Coordinate with Global Solutions & Product team on the development of data solutions, including new product and feature roadmap input based on customer and market needs. Team Leadership: Lead, mentor and inspire a team of data engineers and BI developers. Provide performance feedback and professional development opportunities to your direct and indirect reports in the team and ensure redundant support for tools/products that provide key business value. Establish and uphold Analytics team standard for statistical rigor and product quality.

Qualifications

At least 3 years in leading a team of 2 or more people to deliver solutions. 7+ years of experience with data visualization tool such as Tableau(preferred), Power BI, Qlik SQL expertise is required. At least 2 years of experience with big data tools and technologies like Databricks, Druid or the likes. 8+ years of experience working on ETL processes, data modeling, data warehouse, extracting and manipulating large datasets. Proficient knowledge of advertising technologies such as programmatic, display, search and social platforms, ad servers, RTB platforms, ad exchanges, website analytics systems, browsers, etc. and the utilization of resulting data sets. Own front end development and experience of the proprietary media-based Business Intelligence tool. Excellent verbal and written communication skills and ability to be a thought leader. Experience in digital marketing, programmatic, or analytics. Alteryx & Python experience is a plus. Masters or bachelor’s degree in computer science or related field is preferred.

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

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All your information will be kept confidential according to EEO guidelines.

Compensation Range: $ 132,000 - $175,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 3/22/2025.