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Soccer Shots Assistant Program Coordinator

Soccer Shots

Company : Soccer Shots

Location : Winchester, VA, 22601

Posted Date : 4 October 2025

Job Type : Part Time, Intern

Category : Community & Social Service

Occupation : Program Coordinator

Job Details

Assistant Program Coordinator

Reports to: Elizabeth Ganzhorn, Director/Owner of Soccer Shots Northwestern Virginia

Soccer Shots: Soccer Shots is a fast-growing, intro-to-soccer program offered throughout the Northwestern VA territory. Through relationships established with private childcare centers in addition to public "park" programs, Soccer Shots currently serves children between the ages of 2 and 8 years of age each season.

Objective of the Position: To provide coaching support, administrative support, and marketing support to the owner of the Company and to help identify and implement new programs.

Position Description: The selected Assistant Program Coordinator joins a small leadership team of highly dedicated and committed individuals seeking to deliver an excellent program and service in the community. This team values a strong work ethic, a commitment to the mission of Soccer Shots, strong written and oral communication skills, dedication to customer satisfaction, attention to detail, and creativity. In addition, we're seeking an individual who desires to improve and grow our program and who desires advancement opportunities and responsibilities within the company.

Job Description: The Assistant Program Coordinator serves the team by helping out with the following duties:

  • Coaching and Staff Leadership:
    • Recruiting, hiring (and firing), scheduling, training, evaluating, and managing instructors.
    • Maintaining master instructor schedule, handling cancellations and reschedules, as needed.
    • Collecting required signed paperwork for all staff instructors and maintaining accurate and complete staff files
    • Hosting and leading seasonal instructor meetings
    • Assisting with internship program, hiring, managing, and evaluating seasonal interns.
    • Coaching 10- 20 sessions per week each season.
  • Marketing and Communications:
    • Performing seasonal marketing/promotions running program demos, distributing registration forms and brochures, hanging lobby and classroom posters, placing bandit signs, and distributing final reminders.
    • Assisting with direct mail distribution, promoting park programs
    • Communicating with parents, directors, and other account representatives (includes writing thank you notes and delivering thank you gifts)
    • Writing and emailing newsletters, per schedule
    • Co-Managing Soccer Shots Social Media (Facebook page, Twitter, Instagram, etc.)
    • Representing Soccer Shots at industry events, Family Fun Day, etc.
    • Running special events (annual clinic, etc.)
    • Writing and distributing press releases to local news media upon approval of Director/Owner
  • Administration:
    • Scheduling four program seasons: winter, spring, summer, and fall and preparing all materials to promote each season
    • Organizing and managing the registration and enrollment process at all sites
    • Maintaining instructor equipment and prize inventory
  • Sales/Growth:
    • Meeting seasonal and annual enrollment and revenue goals by adding new daycare/preschool accounts and park program accounts and promoting thoroughly at each account/location.
    • Seeking sponsorship and partnership opportunities, which include park program locations, soccer club partnerships, and corporate sponsors.
    • Identifying and developing new alternate programs

Physical/work environment requirements: Work requires ability to sit, stand and walk throughout an extended work day (8 10 hours); position requires use of fingers, hands and arms on a consistent basis for keyboarding and phone work; position may need to lift up to 50 pounds on occasion; excellent vision skills (with or without correction) are required. Position will have the need to be exposed to an inside/outside sports environment. Also functions in an inside/outside sports environment a portion of the time. Work requires ability to run, stop, stoop, bend (a physical, exercise type regimen) in a minimum of 40-minute increments per session. Position requires use of hands, arms, legs and feet and may include lifting up to 50 pounds on occasion. Moderate gymnasium like noises are associated with this position as well as excellent vision skills (with or without correction.)

NOTE: The job description above is a part-time position requiring no fewer than 20 hours of work per week. During busy seasons, it will be necessary to work additional hours, including weekday evenings and weekends to meet deadlines and to exceed goals. At times, position is required to stand, run, walk and communicate in an outdoor environment through duration of work assignment.

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