Partner Communications Manager, Digital Specialist

Partner Communications Manager, Digital Specialist

Sunnyvale, California, United States

Marketing

Summary

Posted: Jul 08, 2025

Weekly Hours: 40

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Marcom is the creatively-led global team that oversees Apple’s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences.

The Partner Comms, Digital Specialist plays a vital role in shaping how Apple shows up within our Partners’ (indirect channel) digital environments globally. Partners' digital platforms are essential to their commercial success and this role requires deep comprehension of the different digital customer journey drivers and destinations such as display ads, media, social, e-commerce platforms, content strategy, performance marketing, digital in-store, and specific expertise in e-CRM. This role drives how all the partners’ digital touch points maximize the impact of Apple product presentation and deliver the most compelling product stories.

Description

This role is responsible for driving marketing innovation and raises the creative bar with indirect Channel Partners whilst upholding the integrity of the Apple brand. Key responsibilities include:

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  Drive innovative partner strategies and impactful creative work for Apple products and services through a deep understanding of the Apple brand, our partner’s brands, commercial priorities, market trends and challenges.

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  Work across the global organization to understand both macro and comms trends for Apple product and services. Synthesize findings into insights to drive optimization of future advertising, digital and in-store efforts, internally and externally with partners.

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  Help Partners manage and optimize customer relationships using CRM systems and tools to improve customer engagement, satisfaction, and retention, by implementing CRM strategies, defining metrics and measurement frameworks, analyzing data, and generating insights.

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  Collaborate extensively across many teams, internationally and locally, both internally at Apple and externally with partners such as Carriers, Retailers, Banks, SMB’s and Enterprise Resellers, Media Content Providers and more.

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  Inspire and contribute to the large global network of Geo (global) Partner Communications Managers, sharing standard processes, takeaways, and case studies.

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  International travel may be required 3-4 times per year.

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Minimum Qualifications

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  10+ years in marketing communications and brand communications - from strategy to execution

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