Lifecycle Marketing Manager, Platform and Devices, Developer Marketing

Lifecycle Marketing Manager, Platform and Devices, Developer Marketing

The Platform and Devices (P&D) Developer Marketing team is focused on driving the success of Google's developer platforms, such as Android, Chrome Dev Tools, and Google Play, by delivering global, scalable programs, events, and creative marketing campaigns to engage software engineers and developers. Our mission is to help developers build successful apps, games, and web businesses. The P&D Developer Growth Marketing team is dedicated to accelerating developer adoption and success across these platforms. We leverage data-driven insights, cutting-edge marketing technologies, and scalable strategies to identify and execute high-impact growth initiatives.

In this role, you will lead the development and execution of the growth marketing strategy. You will leverage a deep understanding of developer adoption barriers to architect and optimize Next Best Action (NBA) lifecycle campaigns that guide developers through critical user journeys. This role requires a passion for taking products from 0-10 through growth marketing strategies, a knack for operating in ambiguity, and the ability to operate strategically while also executing. You will thrive in a dynamic environment, collaborating closely with cross-functional teams to translate insights into actionable growth initiatives. By partnering with Product Marketing Managers and other stakeholders, you will leverage data and technology to deliver the right message at the right time through owned and operated channels, ultimately establishing Google as a trusted guide for developers.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

The US base salary range for this full-time position is $137,000-$201,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

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