Social Media Strategy Manager

Social Media Strategy Manager

Would you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since 1909 has been working to improve the health and well-being of people around the world. We are leaders in plasma-derived medicines and transfusion medicine and develop, produce and market innovative medicines, solutions and services in more than 110 countries and regions.

Work Arrangement: This role offers a hybrid schedule, with a mix of remote work and in-office collaboration. Candidates should be in the Raleigh, Durham, Chapel Hill, NC area.

Are you passionate about creating thriving online communities and making meaningful connections? We're looking for a creative and proactive Social Media Strategy Manager who excels at crafting engaging strategies and building strong relationships with our donors. If you're ready to inspire, connect, and make a lasting impact, this role is for you!

Primary Responsibilities:

• Grow the local online and offline Grifols Plasma community
• Explore new community-friendly platforms and groups to facilitate the expansion of Grifols Plasma local user base and influence
• Monitor trends and conversations in local community groups, both online and offline, to spot opportunities for engagement
• Gather user/donor digital feedback
• Create strategies to share localized, compelling content that resonates with the target audience
• Manage and coordinate the social media presence across platforms
• Content scheduling

Education & Experience:

• Bachelor's Degree in Business, Marketing, or related field, or equivalent experience
• Preferred: Advanced degrees or certifications in relevant areas are a plus. Fluent in Spanish is also a plus.
• Deep understanding of social media platforms, trends, and best practices, with hands-on experience managing brand accounts across multiple channels (e.g., Instagram, Facebook, TikTok).
• 3-5 years of experience in community management, influencer marketing, or social media outreach, preferably within the digital marketing space. Strategy, content and performance.
• Experience working with key social media channels (Instagram, Facebook, YouTube, WhatsApp, etc.)

Knowledge | Skills | Abilities:

• Analytical Skills: Advanced data management, execution, and conclusion of analysis.
• Critical Thinking: Quickly acquires industry and company-specific technical skills and knowledge, open to change, and experiments with solutions.
• Results Delivery: Consistently high performer, results-oriented, agile decision-making, and proposing improvement actions.
• Influence and Negotiation: Uses persuasion skills to influence others' decisions with confidence and firmness.
• Leadership: Direct and tolerant with others, listens, and seeks to understand the interests of all divisions and areas before acting.
• Teamwork: Collaborates with others, forms part of a group, and works across areas prioritizing collective interests over personal ones.
• Effective Communication: Actively listens, asks the right questions to move goals forward, and expresses ideas clearly and concisely.
• Dynamism and Energy: Works hard in changing situations with diverse stakeholders, maintaining productivity.
• Adaptability and Flexibility: Recognizes and is open to constantly changing circumstances, adjusts behavior when necessary.
• Learning and Continuous Improvement: Focuses on developing personal and professional knowledge, skills, and abilities to grow and improve continually

Grifols provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability. We will consider for employment all qualified applicants in a manner consistent with the requirements of all applicable laws.