Senior Manager, Insights Consulting - Seasonal Ins...

Sr Manager, Seasonal Insights Walmart

Walmart is dedicated to exceeding customer expectations and being the first choice for all shopping needs. As Sr Manager of Seasonal Insights, you will leverage customer understanding and advanced analytics to inform Walmart's seasonal strategies and campaigns. You'll drive both long-term vision and short-term initiatives, ensuring actionable insights at critical moments for our customers and business.

Core Responsibilities:

• Seasonal Insights Leadership: Oversee qualitative and quantitative research on seasonal shopping behaviors, industry trends, and customer needs using various data sources.
• Consultative Partnership: Serve as a subject matter expert and advisor to Merchandising, Marketing, Operations, Finance, and Product teams, providing research-backed recommendations.
• Cross-Functional Collaboration: Lead and participate in cross-functional projects, building strong relationships across the organization and with external partners to ensure alignment on insights and recommendations.
• Storytelling & Communication: Present complex research findings clearly and persuasively, using storytelling to convey seasonal customer insights to senior leadership and non-technical audiences.
• Data Analytics & Project Management: Apply advanced analytics, visualization tools, and project management skills to deliver high-quality work, manage vendors, and ensure timely delivery of insights.
• Strategic Perspective: Make omni-channel recommendations with a customer-centric and holistic business approach.
• Continuous Improvement: Foster a culture of curiosity, learning, and innovation to enhance the quality and impact of seasonal insights.
• Talent & Team Development: Mentor associates, build a collaborative team, and uphold Walmart's values of belonging.

Preferred Skills & Experience:

• Strong background in primary research or retail analytics, with experience in research methods, databases, and data visualization tools.
• Proven ability to lead complex consulting projects, ideally in retail or seasonal contexts.
• Excellent communication, storytelling, and organizational skills.
• Experience working cross-functionally, influencing senior leadership, and managing multiple projects.
• Passion for translating data into actionable, customer-focused insights.
• Experience managing third-party research vendors.

Physical Activities & Travel:

• Observe customer and associate behavior during seasonal events.
• Enter and analyze information using computer systems.
• Some travel will be required to execute research, visit other Walmart offices/facilities and attend relevant conferences (<25%).

Requirements:

• Bachelor's degree in Business Administration or related field (MBA preferred) and 4 years' experience in marketing research, data analytics, consulting, or related field.

Minimum Qualifications:

Bachelor's degree in Business Administration or related field and 4 years' experience in marketing research, data analytics, consulting, or related field OR 6 years' experience in marketing research, data analytics, consulting, or related field.

Preferred Qualifications:

Customer Analytics in Retail Operations, Leading a cross-functional team, Supervisory Masters: Business Administration

Primary Location: 702 Sw 8Th St, Bentonville, AR 72716, United States of America

About Walmart:

At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainabilityand everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industriesall while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. Walmart Inc. is an Equal Opportunity Employer. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing unique styles, experiences, identities, abilities, ideas and opinions- while welcoming all people. Walmart is committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.