Sr Category Manager, Blink

Senior Category Manager

Blink is looking for a driven, strategic, customer-centric Senior Category Manager with experience working in a high growth business operation. The Senior Category Manager will be solution-focused and analytical, an expert practitioner in creating competitive environments, and have a strong bias for decision-making rooted in data and analytics. The candidate will have proven experience delivering results both within and outside his/her organization. In this role, you will work cross functionally with business leaders across the company including GTM, Marketing, Channel, Sales, Supply Chain, and Finance to strengthen Blinks position in the marketplace as well as drive sales and strategic growth in Offline and Online channels. This candidate will ensure that developed strategies across critical categories and product verticals win with our customers.

Successful candidates must work well in a fast-paced and often ambiguous environment, and will work alongside highly collaborative and entrepreneurial colleagues in a startup environment. Strong Excel skills and experience in forecasting both unit/financial performance are critical in this role.

Key job responsibilities:

• Develop and lead weekly, monthly, and annual business reviews and sales planning processes.
• Establish and lead implementation of category learnings, insight and business strategies, driving prioritization and mitigation of risks substantiated and balanced by sound business/market rationale and thought leadership.
• Manage and own the promotional strategy and planning across all channels including iteration, developing a bundling strategy, modeling, forecasting, and post-analysis reporting to inform our decision making on future programs.
• Identify new approaches for growing the business, driving initiatives to increase category awareness, and creating processes to better manage the performance of the category over the long term.
• Partner with retail teams in offline and online channels regarding strategic business planning, identifying opportunities, and evaluating marketing solutions that drive profitable sales growth.
• Partner with sales in crafting analysis, actions, and messaging for key strategic topics, as well as monthly/quarterly business review meetings.
• Foster and facilitate alignment across the sales and marketing business unit around data and insights to develop the view on global growth and household formation.
• Work closely with Planning and GTM teams to imbue business cases with objective strategic rationale for build/forecasting meetings.

Internal job description