Sales Director

Sales Director — MCR Hotels

SECTION ONE: MCR Universal Role Standards

Executive Summary

CLEANLINESS and FRIENDLINESS!

The MCR standard is to provide clean, friendly, well-organized and safe hotels for our guests.

AREAS OF EXCELLENCE

• Happy Guests
• Spotless Cleanliness
• Product Consistency & Quality
• Teamwork

Duties and Expectations

• Happy Guests
• Guest Relations: Greet guests happily upon arrival and throughout their stay with a smile.
• Name Use: Use the guests’ names whenever possible, ensuring they feel properly welcomed.
• Guest Satisfaction: All Team Members work together to contribute to great guest satisfaction scores.
• Recovery: Ability to handle challenging guest situations with hospitality and a sense of urgency.
• Hotel Knowledge: Strong knowledge of all features of the hotel facility and amenities.
• Events: Awareness and support for all groups and events at the hotel.
• Technology: Understanding of relevant technology for each role.
• Phone Etiquette: Answer all incoming calls with friendly service using the approved greeting.
• Teamwork
• Communication: Clear, honest, and professional communication between Team Members.
• Can Do Attitude: Willing to stretch beyond traditional role to meet the needs of the business and MCR’s guests.
• Collaboration: Commitment to creating a welcoming environment for guests and a positive workplace.

SECTION TWO: Sales Director, Role Specific Duties and Expectations

The Director of Sales will be responsible for the following:

• Meeting and Exceeding Group Booking Goals
• Increase Average Daily Rate and Occupancy Growth
• Growing Market Share on Annual Basis
• Revenue Maximization and Expense Control
• Sales and/or Events Department Oversight
• Maintain Client Relationships & Networking

Other Duties And Responsibilities

• Meeting and Exceeding Group Booking Goals
• Proactively develop quantifiable action plans and conduct site inspections.
• Increase Average Daily Rate and Occupancy Growth
• Develop and execute strategic plans in support of achieving optimal occupancy and ADR growth.
• Growing Market Share on Annual Basis
• Coordinate with revenue and pricing team to focus on building pipelines for key dates and soft periods.
• Secures new business and demonstrates the ability to be proactive.
• Revenue Maximization and Expense Control
• Maximize total revenues and control expenses to meet and exceed hotel profitability objectives.
• Sales and/or Events Department Oversight
• Oversee operations of the hotel sales function including sales, follow-up and sales administration.
• Execute and support the operational aspects of business booked, including generating proposals, writing contracts and customer correspondence.
• Oversee the event management of group bookings and ensure seamless on-property experience with friendly service for all contracted customers.
• Maintain a guest-focused environment that achieves great guest satisfaction scores.
• Maintain Client Relationships & Networking
• Build and maintain professional relationships with clients, third-party meeting planners, referral sites, and other key sources as lead generators.
• Maintain strong visibility in local community and industry organizations by representing the hotel on site visits, trade shows, and sales calls.
• Attend meetings and functions required by the hotel or management, including outside typical office hours.

SECTION THREE: Qualifications & Requirements

Qualifications

• Bachelor’s or Associate’s Degree Preferred.
• Work Experience: Previous supervisory experience preferred. Progressive experience in hospitality, hotel, restaurant, or service industry, including Rooms and Food & Beverage departments preferred.
• Positive attitude and willingness to learn.
• Highly developed verbal & written communication skills.
• Ability to influence others, negotiate, provide friendly service and possess professional selling skills.
• Ability to work independently and manage multiple tasks.
• Attention to detail, meet deadlines and demonstrate strong organization and presentation skills.

Physical Working Demands & Working Environment

The physical demands described here are representative of those that must be met to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to:

• Stand or remain in a stationary position for long periods (3-4 hours at a time).
• Type on and operate computers and other office machinery, perform data entry, dial a telephone, and manipulate objects and controls.
• Inspect and visually observe details at close and long range.
• Frequently walking around the property to give tours of the building.

The noise level is usually moderate. Some travel may be required to meet with prospective and current clients.

Language and Reasoning Skills

• Read, write, understand and communicate effectively in English.
• Read and interpret English documents such as safety rules, operating and maintenance instructions, and manuals.
• Write routine reports and correspondence in English using prescribed formats.
• Ability to speak effectively in English before groups.
• Read and interpret business records and statistical reports in English.

Note

This job description does not limit the duties to be performed. The Employer reserves the right to assign other duties as needed. Reasonable accommodations will be made for disabilities to perform essential functions unless it causes undue hardship. This document does not create an employment contract, at-will relationship.

Our Company

• MCR is the 3rd-largest hotel owner-operator in the United States.
• Founded in 2006, offices in New York City, Dallas, Chicago, and Richmond, Virginia.
• MCR has a $5.0 billion portfolio of 148 premium-branded hotels with 22,000+ guestrooms across 37 states and 106 cities.
• More than 7,000 team members nationwide; operates hotels under multiple brands.
• Named one of Fast Company’s 10 Most Innovative Travel Companies of 2020.
• Recipient of Marriott Partnership Circle Award and Hilton Legacy Award.
• Awarded various industry recognitions for TWA Hotel project successes.

What we offer/What’s in it for you?

• Hotel Discounts
• Weekly Pay
• Paid Time Off
• Retirement Options
• Referral bonuses
• Career advancement & upward mobility
• Health, Dental, Vision Insurance – available after 30 days of employment for full-time team members