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Principal Product Marketing Manager, AWS Data Portfolio Product Marketing

Amazon

Company : Amazon

Location : Palo Alto, CA, 94303

Posted Date : 15 October 2025

Job Details

Principal Product Marketing Manager

We are seeking a Principal Product Marketing Manager for the AWS Data Portfolio Product Marketing team. In the era of generative AI, Data is the make or break factor for AI success. Every enterprise is seeking to understand how to turn their data into a strategic asset. In this role, you'll translate complex technological capabilities into compelling insights that inspire enterprise leaders to reimagine their data strategy. You're not just marketing products; you're crafting a vision of how data and agentic AI can fundamentally reshape business potential and the analytics market.

As a key member of the AWS Data Portfolio team, you'll connect the dots across our diverse data products and categories, leveraging market insights and business acumen to shape portfolio strategy. You'll partner deeply with executives, product managers, sales teams, and marketing organizations to develop a cohesive narrative that resonates with both technical and business decision makers. Your work will enable field sellers, provide thought leadership to executives, and educate customers on transforming their data foundations.

This role is an opportunity to help shape the future of enterprise technology. You'll drive global growth, establish market-defining messaging, and create content that helps customers understand and implement AWS data solutions effectively.

Key job responsibilities

  • Leveraging strong business acumen to assess market opportunities and trends, partnering with sales and product teams to shape portfolio strategy and direction
  • Developing thought leadership and compelling content that positions AWS data portfolio as a transformative solution for both business and technical decision-makers
  • Creating market-driven narratives and assets including executive presentations that demonstrate the comprehensive value of AWS data portfolio, from individual services to full solutions
  • Activating and enabling field and partner marketing teams, creating compelling assets and playbooks that empower our global sales ecosystem to articulate the data portfolio's unique value proposition
  • Managing relationships with industry analysts and influencers to shape market perception
  • Defining and tracking business metrics that demonstrate the portfolio's strategic value
  • Work effectively across AWS with groups such as engineering, marketing, sales, business development, and evangelists to achieve our joint business goals

A day in the life

AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.

About the team

AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.

Why AWS

Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Diverse Experiences

Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.

Work/Life Balance

We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there's nothing we can't achieve in the cloud.

Inclusive Team Culture

Here at AWS, it's in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.

Mentorship and Career Growth

We're continuously raising our performance bar as we strive to become Earth's Best Employer. That's why you'll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.

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