Outside Sales Consultant

Company : Rural King
Location : Butler, PA, 16001
Posted Date : 4 October 2025
Job Type : Other
Category : Sales
Occupation : Sales Consultant
Job Details
Outside Sales Consultant
The purpose of the Outside Sales Consultant is to play a pivotal role in assisting customers with their agricultural and household needs. With a store knowledge of farm equipment, power equipment, tools, and home essentials, you will provide exceptional customer service and expert advice to ensure a positive shopping experience.
Responsibilities include:
- Provide excellent customer service by helping potential customers find power equipment products that match their specific applications and needs.
- Engage the customer in meaningful conversations to understand their specific needs, preferences, and budget constraints by utilizing our customer engagement model.
- Assist customers throughout the retail financing process and ensure all requirements are met prior to the release of the tractor.
- Manage the ordering of many types of Power Equipment for store stock as well as customer special orders.
- Assist with receiving, moving, and displaying power equipment products.
- Follow the Outdoor Merchandising Guide to its entirety, to ensure that all products are set and maintained to company standards.
- Conduct power equipment demonstrations when necessary.
- Assist customers in locating items within the store and recommend suitable alternatives if a particular product is unavailable.
- Actively listen to customer concerns, address any questions or issues promptly, and provide appropriate resolutions or escalate to the supervisor, if required.
- Collect customer contact information for situations that require follow-up such as times we are out of a product but expecting it to arrive soon, customer order arrives, new product is received that they might be interested in.
- Establish and maintain healthy, long-term relationships with customers to generate repeat business and referrals.
- Provide expert advice and product knowledge to customers regarding a wide range of products such as power equipment, mowers, log splitters, UTVs, fencing, 3-point equipment, and trailers.
- Demonstrate the features and benefits of the products, conduct product demonstrations, and explain technical specifications, as necessary.
- Utilize upselling and cross-selling techniques to maximize sales and increase the average unit per transaction.
- Promote exclusive offers and awareness of store loyalty program.
- Process special orders, operate the POS register, and resolve return issues as needed.
- Collaborate with team members to achieve sales targets, foster a cooperative work environment, and contribute to the overall success of the store.
- Participate in training sessions and stay updated on product knowledge, sales techniques, and company policies and procedures.
- Contribute to the visual merchandising efforts by zoning product displays, ensuring proper signage, and maintaining a clean and attractive sales floor during periods when not assisting customers.
- Ability to work outdoors in elements such as heat, cold, rain, snow, and wind depending on your location.
- Participate in cross-training for flexibility in various departments and responsibilities.
- Actively participate in learning initiatives offered such as training programs, workshops, and webinars. Leverage these opportunities to acquire new knowledge, refine existing skills, and stay current on the latest developments.
- Provide friendly, proactive, and professional internal and external support to others, assisting with inquiries, concerns, and issues promptly and effectively.
- Demonstrate behaviors that exemplify Rural King's Values: People First, Integrity, Attitude, Initiative, Teamwork, Accountability, and Continuous Improvement.
- Perform other duties as assigned.
Essential Qualities for Success include:
- High school diploma or equivalent; additional education or certifications in agriculture or related fields is a plus.
- Proven experience in a sales or customer service role, preferably in a retail environment.
- Deep knowledge and passion for agriculture, farm equipment, tools, and home essentials.
- Excellent interpersonal and communication skills, with the ability to build rapport with customers and provides exceptional service.
- Strong problem-solving abilities and the capacity to handle customer inquiries and concerns effectively.
- Results-driven mindset with a focus on achieving sales targets and driving revenue growth.
- Ability to work in a fast-paced, dynamic environment and adapt to changing customer demands.
- Basic computer skills for point-of-sale transactions and inventory management systems.
- Resilience and a willingness to deal with rejection.
- Excellent negotiation and conflict resolution skills.
- Initiative to devise sales strategies and work under pressure.
- Demonstrated behaviors must reflect integrity, professionalism, and confidentiality.
- Comfortable navigating computer systems and software to assist customers or manage activities.
Physical Requirements include:
- Must be able to sit or stand for prolonged periods of time.
- Ability to lift, push, and/or pull a minimum of 30 pounds repetitively and 31-50 pounds intermittently.
- Must be able to verbally communicate effectively with others (in-person and via electronic devices).
- Close vision for computer-related activities.
- Ability to use a ladder and/or pallet jack.
- Able to navigate and access all facilities.
Reasonable accommodations may be made to enable individuals with disabilities to perform essential job functions.
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