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Fire Regional Sales Manager- UniFirst First Aid + Safety

UniFirst

Company : UniFirst

Location : Earth City, MO, 63045

Posted Date : 22 September 2025

Job Type : Full Time

Category : Sales

Occupation : Sales Manager

Job Details

UniFirst First Aid + Safety is seeking a reliable and hardworking Fire Regional Sales Manager to join our community. As a Fire Regional Sales Manager, you will be responsible for driving revenue growth, controlling expenses, and leading a team of Fire Safety Specialists to expand UniFirst First Aid + Safety’s fire program in their region. The RSM ensures technical training and team development to achieve regional sales targets. When working with UniFirst First Aid + Safety we provide a variety of shifts. Our standard is a 5-day work week, enjoy two days off a week. We have an immediate opening and provide on the job training.

Pay & Benefits:

On-the-job training + 401K with Company Match, Profit Sharing, Health Insurance, Employee Assistance Program, Life Insurance, Paid Time Off, Direct Payroll Deposit, Tuition Reimbursement, 30% Employee Discount, Employee Referral Bonuses.

What’s in it for you?

Training: With the most in-depth training platform in the industry, our employees get top quality skills training designed to enhance their performance and assist them with their career potential and advancement.

Career Mobility: We’re a growing company offering significant avenues for personal development and growth. Some companies like to promote from within, we love to!

Technology: UniFirst’s many cutting edge sales tools and innovative programs are designed with one purpose in mind – to help you succeed.

Community Culture: Our unique community culture is what makes UniFirst an organization that stands out from the rest.

Diversity: At UniFirst, you'll find an environment packed with different cultures, personalities, and backgrounds because we know it takes many kinds of people to make us successful.

What you’ll be doing: 

  • Perform large fire extinguisher services with Fire Safety Specialists (FSSs) as needed.
  • Fill open FSS positions promptly.
  • Train FSSs to meet performance standards.
  • Evaluate bid opportunities and submit completed bids on time.
  • Support FSSs with sales presentations to secure high-value accounts
  • Join FSSs on sales calls for major prospective accounts with high revenue potential. Add POs to invoices for payment submission.
  • Visit each FSS once per month to inspect vans, observe and assist with customer interactions, train, assist or teach selling skill techniques, provide organization skills guidance as needed, verify and provide NFPA 10 continued education.
  • Meet with FSS to discuss what you have found during the ride along and discuss the overall impression of their business.
  • Discuss goals and ways to improve the location in the next few months / year.
  • Attend, participate, and lead location meetings whenever possible to support the FSS, and the corporate message.
  • Identify low performing FSS and provide action plan for improvement
  • Prepare yearly budgets for each FSS using historical data and run rates for the previous year.
  • Attend annual budget meeting with UniFirst.
  • Be prepared to explain the results for the year for each location.
  • Be prepared to answer questions about each FSS, their tenure, and what geographical area they cover.
  • Have knowledge of each line-item expense and why they could be higher or lower than the previous year.
  • Be prepared to explain how you plan to obtain the proposed revenue goal for the coming year for each location.
  • Note any large accounts that have been lost, why they were lost, and how this will adversely affect revenue at that location.
  • Prepare and review agenda for weekly Focus Meetings with each FSS to discuss the status of each location. FSS Goal (Short, meet or exceed) Standings (Completed sales for the year/month, Dynamics, Sales funnel for next 30, 60 and 90 days and prospecting activities and what needs to be done by each FSS to improve, any potential challenges
  • Discuss a strategy to help grow the location.
  • Attend weekly Focus Meeting with Business Development Manager and Fire Program Administrator. Be prepared to give an account of the status of each FSS, revenue, promotions, any potential problems, turnover, etc.
  • Interview, hire, teach, and train each FSS at your locations.
  • Conduct interviews for all new FSS.
  • Help your FSS train new FSS as needed.
  • Develop action plans and strategies for FSS that are struggling to meet revenue or other goals.
  • Review and approve FSS expenses in Concur.
  • Review monthly sales reports.
  • Track each FSS YTD for revenue and discuss with FSS as needed. Compare each location to the previous year and discuss with FSS as needed.
  • Review all daily, weekly, and monthly reports that are received to ensure each FSS is running smoothly, producing revenue, and controlling cost; DAR, Daily Standings, Free Goods, reports from HH, etc.
  • Weekly standings, items shipped, sales and service, etc.
  • Complete a monthly activity report by the 5th of each month.
  • Review each of your FSS activity reports for accuracy.
  • Review payroll for each FSS ·
  • Answer all emails in a timely manner
Qualifications

What we’re looking for:

  • Bachelor’s degree or equivalent related industry experience preferred.
  • Must be 18 years of age or older.
  • Two years business-to-business selling or account management experience.
  • One year of management experience preferred. Ability to manage multiple tasks and projects effectively.
  • Valid non-commercial driver’s license
  • Safe driving record
  • Ability to lift and carry 30 lbs.

About UniFirst First Aid + Safety

UniFirst First Aid + Safety is a division of the UniFirst Corporation. UniFirst First Aid + Safety is one of the largest providers of First Aid, AEDs, Compliance Training, Safety and PPE products in the United States.  Businesses such as manufacturing, office buildings, retail, construction, logistics, automotive, and government agencies, are just a few examples of our current customer base. We are part of a $70 million division within a $1.8 billion company.   

UniFirst is an equal opportunity employer. We do not discriminate in hiring or employment against any individual on the basis of race, color, gender, national origin, ancestry, religion, physical or mental disability, age, veteran status, sexual orientation, gender identity or expression, marital status, pregnancy, citizenship, or any other factor protected by anti-discrimination laws.

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