Consumer Interest Bearing Product Management Leader

Job Position

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Regular or Temporary: Regular

Language Fluency: English (Required)

Work Shift: 1st shift (United States of America)

Job Description

Strong preference is for the candidate to live and work in Atlanta/Charlotte but willing to consider other locations within footprint. The leader will manage a team of product managers and analysts that focus on the profitable growth and strategic direction of the Truist Interest-Bearing deposit solutions, inclusive of: personal Savings, Money Market, CD and IRA portfolios. Collaborate with key business partners to manage sales and revenue growth, pricing and to design campaigns/programs that drive positive results while working closely with partners in Legal, Risk, Compliance, and Operations to ensure that all products and practices are compliant.

Essential Duties and Responsibilities

Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.

1. Responsible for end to end product management and ownership (P&L / financial performance, strategy, product design, product development, distribution, pricing, sales and service processes, and overall end-to-end client experience) for a set of deposit or debit products.
2. May directly manage a team of Deposit Product Managers and/or Deposit Product Analysts.
3. Determine and deliver financial targets for sales production, balance growth, client acquisition, client retention, net interest income, fee revenue and overall revenue. Monitor performance in all of these categories. Monitor and adjust product pricing, including rates, fees, waiver policies/practices, etc. to optimize performance. Identify and manage key drivers. Understand and react to economic impacts. Identify and execute improvement opportunities.
4. Serve as a Deposits SME on major cross-functional CSBB or enterprise strategic projects that support profitable growth, operational soundness, or regulatory compliance for consumer and small business clients.
5. Oversee and direct all phases of the product lifecycle. Create a strategic roadmap for the product launches and enhancements across the product set. Design, build and launch new products and product enhancements to meet client needs and improve Truist competitive position, profitability and risk profile. Retire and sunset products that are outdated.
6. Partner closely with Marketing team to design and execute marketing, promotional and sales campaigns to drive client acquisition, deepening and retention through broad range of distribution channels including branch teammates, direct mail, digital marketing and outbound calling.
7. Monitor client and teammate experience through surveys results, complaints reviews and teammate feedback. Identify process improvements to improve client and teammate experience. Work with Channel Leaders, Complaints partners, and Enablement teams to research and resolve systemic client issues and to ensure appropriate product and process documents are created to assist in teammate training.
8. Build and maintain strong partnerships with key functional leaders. (Marketing, Legal, Risk, Compliance, Distribution, Servicing, Operations, Analytics, Technology, etc.) Lead and influence cross functional teams across marketing, distribution and service channels, operations, technology, legal, risk, and compliance in an ongoing mission to optimize products/services, client experience, and financial return in a consistent manner with corporate strategies. Ensure compliance with the broad range of regulations that apply to consumer and small business banking and/or debit card payment solutions
9. Maintain a broad and deep understanding of clients and their financial needs, using client analytics, industry research, industry news, market research, focus groups, and branch teammate feedback. Ensure product strategy is aligned to emerging client needs.
10. Monitor industry trends and competitive intelligence to understand strategies and tactics used by banks, fintechs, and other emerging competitors to deliver deposit and debit products to consumer and small business clients. Ensure product set is well-positioned vs. competitors.

Qualifications Required Qualifications

The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

1. Bachelor's degree in a business-related major with a strong academic record, or equivalent education and related training
2. 15+ years of experience within Banking or Financial Services
3. 7+ years of experience in a staff role such as product management, product strategy, analytics or marketing.
4. Outstanding influencing, partnership-building and collaboration skills with proven ability to initiate and drive strategic change on major projects.
5. Exceptional analytical and creative problem-solving skills - ability to generate actionable insight and recommendations from complex analytics and large data sets Ability to drive clarity out of ambiguity and to synthesize key points of strategic direction. Demonstrated strategic thinking, problem-solving, and decision-making skills
6. Demonstrated ability to organize and lead large cross-functional teams of senior leaders on major strategic initiatives
7. Outstanding, executive-level written and verbal communication skills. Ability to succinctly and clearly convey conclusions and recommendations to executive leadership.
8. Ability to successfully handle multiple priorities within a fast paced, results-oriented environment and make decisions and give direction to others around where to focus efforts.
9. Ability to work with a high degree of autonomy and authority in ambiguous and changing situations to manage results and meet deadlines with superior quality. Ability to independently initiate new efforts to address emerging priorities.
10. Demonstrated ability to identify and manage key risks and to work effectively with risk leaders.
11. Ability to guide and manage third party vendors on matters including contract negotiations, continuous improvements, ongoing monitoring and partnership activities
12. Demonstrated proficiency in basic computer applications, such as Microsoft Office software products.
13. Ability to travel, occasionally overnight

Preferred Qualifications

1. Master's degree

2. 10+ years combined experience in consumer banking, small business banking, debit, or payments

3. Broad and diverse experience in marketing, finance, acquisitions, product development and analytics.

4. Broad experience across channels, including experience managing multiple branch leaders.

5. Leadership experience in the Product Management lifecycle including idea generation, developing, implementing and managing products and services

6. Experience providing leadership and guidance to analytics efforts

7. Project Management experience

General Description of Available Benefits for Eligible Employees of Truist Financial Corporation

All regular teammates (not temporary or contingent workers) working 20 hours or more per week are eligible for benefits, though eligibility for specific benefits may be determined by the division of Truist offering the position. Truist offers medical, dental, vision, life insurance, disability, accidental death and dismemberment, tax-preferred savings accounts, and a 401k plan to teammates. Teammates also receive no less than 10 days of vacation (prorated based on date of hire and by full-time or part-time status) during their first year of employment, along with 10 sick days (also prorated), and paid holidays. For more details on Truist's generous benefit plans, please visit our Benefits site.

Depending on the position and division, this job may also be eligible for Truist's defined benefit pension plan, restricted stock units, and/or a deferred compensation plan. As you advance through the hiring process, you will also learn more about the specific benefits available for any non-temporary position for which you apply, based on full-time or part-time status, position, and division of work.

Truist is an Equal Opportunity Employer that does not discriminate on the basis of race, gender, color, religion, citizenship or national origin, age, sexual orientation, gender identity, disability, veteran status, or other classification protected by law. Truist is a Drug Free Workplace.

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