Specialist - Marketing, Menus & Merchandising

Brand Engagement Specialist Menus & Merchandising

The Brand Engagement Specialist Menus & Merchandising will be responsible for the development, execution, and distribution of all printed in-restaurant menus to meet overall company marketing goals. They will work with both our internal agency, CREATE, cross-functional teams, and external resources to oversee the day-to-day project management of print menus and some merchandising projects. Specific areas of responsibility include all versions of printed menus and the development of non-printed menu versions, menu project billing, internal corporate projects, minimal store profile updates, menu code & shell price collections, as well as other miscellaneous needs.

Job Duties:

• Works with the Manager of Menus & Merchandising to ensure that in-restaurant printed materials promote products in a way that will drive sales and meet company goals.
• Builds timelines with the Manager for projects and adheres to schedule working collaboratively with creative services, external vendors, and design team.
• Maintains close contact with the internal creative team on all assigned projects, communicating and logging creative changes as needed via Workfront (Project Management software).
• Works directly with printers, creating and submitting requests for pricing quotes that detail production specs. Evaluates proposals and processes estimates and invoices as needed. Works with the Manager and the Accounting department with menu-specific billing that bills directly to Franchisees.
• Works with the Producer to coordinate menu photo shoots to aide in the development of shot lists, pre-pro books, and other materials needed (inclusive of food products, etc.).
• Coordinates proofing meetings with the cross-functional team to ensure internal company alignment. Works collaboratively with the CREATE team to proof all projects ensuring that content, calories, and pricing are accurate.
• Coordinates information needed for internal training & communication to restaurants.
• Develops shipping instructions and details production quantities based on individual store needs, communicating with the printer on all delivery details.
• Works to create and proof versions of all menus to accommodate language and regional needs across the Denny's footprint.
• Manages menu inventory with printers and Denny's Distribution for reprints as needed.
• Other duties as assigned.

Education:

Bachelor's Degree in marketing, advertising, or related field preferred.

Experience:

5 or more years of Marketing experience.

Required Knowledge:

• Prior ad agency and/or restaurant menu development experience required.
• This position requires the ability to multi-task on multiple concurrent projects.
• Planning, organizing, and time management skills.
• Ability to process and review large amounts of content and ensure accuracy of all details.
• Ability to work cross-functionally and to coordinate communication across diverse work groups.
• Strong attention to detail required.
• Excellent oral and written communication skills. Spanish proficiency preferred.
• Ability to follow processes and recommend updates as needed.

The typical pay range for this role is:

Minimum: $57,000.00 - Maximum: $78,100.00

Please note that this range represents the pay range for all positions in the job grade within which the position falls. This job posting is not a promise of any specific pay for any specific employee as the actual pay will take into account a range of factors, including location and experience.