Associate Manager, Brand PR, Jimmy John's
Company : Jimmy John's
Location : Atlanta, GA, 30301
Posted Date : 1 November 2025
Job Details
Associate Manager, Brand Pr
As Associate Manager, Brand PR for Jimmy John's (Inspire Brands), you will be instrumental in supporting all external PR activities. Your role will be responsible for helping to develop and implement unique, ownable campaigns that drive awareness, generate buzz, and enhance engagement to advance JJ's into a culturally relevant space. A successful candidate for this position should have relevant experience in earned media, brand activation, experiential events, and influencer marketing, with a pulse on what resonates with millennial and Gen Z audiences. This individual will bring an entrepreneurial and creative mindset, a self-starter attitude, and the ability to thrive in a fast-paced, always-on environment. This role reports to the VP, Brand PR (Inspire Brands). Based in Atlanta.
Responsibilities:
PR Campaign Development: Create brand public relations strategies, ensuring alignment with JJ's strategic priorities, including the launch of new menu items, promotions, partnerships, and cross-channel creative initiatives.
Earned Media Authority: Proactively generate a stream of unique, ownable and buzzworthy ideas that resonate with JJ's audience, ensuring the brand remains culturally relevant beyond planned marketing initiatives.
Agency Management: Oversee relationships with multiple external agencies, ensuring timely and effective communications. Brief agencies and collaboratively shape and refine the ideas they propose to ensure they resonate with target audiences, offer business-building potential, fit the brand and hold cultural relevance/PR impact.
Writing: Draft communications materials, including press releases, media pitches, PR/activation campaign copy, external talking points and briefing documents for internal and external stakeholders.
Cross-Functional Collaboration: Engage with the marketing team, other cross-functional partners and external partners to ideate and execute brand activation campaigns. Excellent project management skills are required.
PR Insights: Stay updated with PR and industry trends to keep the brand at the forefront of conversations. Evaluate campaign effectiveness, assess ROI and provide feedback to both internal teams and agencies, promoting ongoing improvement.
Requirements:
4 Year Degree Preferred in Communications, PR or Relevant Field
5+ years of experience in communications, public relations or marketing. Agency experience preferred.
Operational discipline ability to lead from idea to execution - manage details on tight timing, key contact for go-to-market execution, budget management, leadership communications, etc.
Creative mindset grounded in strategy a desire to constantly challenge the norm with bold, original ideas that will build the brand and business
Obsessed with culture and finding ways to be authentic and relevant in big moments
Keen ability to identify a great idea that fits with the brand honed instincts on what ideas will generate headlines and coverage
Experience working closely with social media teams, brand marketers, and marketing agencies
Passionate about PR and what it takes to do signature, award-winning work
Strong writing skills
25% Travel
Trending Searches in Atlanta, GA
- Full time jobs near me Atlanta, GA
- Local job openings
- Places hiring near me
- Job vacancies near me
- Associate manager jobs near me Atlanta, GA
- Associate manager jobs hiring near me Atlanta, GA
- Associate manager jobs hiring near Atlanta, GA
- Associate manager jobs near Atlanta, GA
- Associate manager jobs near me in Atlanta, GA
- Associate manager jobs in Atlanta, GA
Top trending job titles hiring now
Other Jobs You May Like
Senior Customer Service Associate, Presidential Markets - Full Time
Company : Macy's
Location : Snellville, GA
Sales Associate / Jewelry Consultant - Kay Jewelers - Mall of Georgia - Budford, GA
Company : Kay Jewelers
Location : Buford, GA
Sales Associate- Mount Berry Square (Seasonal)
Company : The Children's Place
Location : Mt Berry, GA
The North Face: Seasonal Sales Associate - Lenox Square
Company : VF Corporation
Location : Atlanta, GA
Top searches
Employment opportunities at Jimmy John's
- Jimmy John's jobs near me Atlanta, GA
- Jimmy John's jobs hiring near me Atlanta, GA
- Jimmy John's jobs near Atlanta, GA
- Jimmy John's jobs hiring near me
- Jimmy John's openings near me
- Jimmy John's jobs near me in Atlanta, GA
- Jimmy John's jobs hiring in Atlanta, GA
- Employment opportunities near me
- Job openings near me
- Jobs hiring immediately